Ultimate Guide to YouTube for BusinessBook - 2013
From video production to promotion, author Jason R. Rich details how to use the power of YouTube to promote business brands, products, or services, ultimately attracting new customers. Unfamiliar entrepreneurs receive a full tutorial on pre-production and production essentials, from developing video ideas that attract attention to overcoming lighting and sound challenges. Amateur producers receive a full list of equipment needed, and they gain tips from well-known YouTube users on how to produce quality spots without breaking the bank. After covering the basics, Rich -- joined by YouTube-savvy entrepreneurs -- reveals how small business owners can drive viewers to contact their business. Rich also shows entrepreneurs how they can make money, while promoting themselves.
Publisher: [Irvine, California] : Entrepreneur Press, 2013
Call Number: 658.872 R373uL
Characteristics: xiv, 258 pages : illustrations ; 26 cm