Epic Content Marketing

Epic Content Marketing

How to Tell A Different Story, Break Through the Clutter, and Win More Customers by Marketing Less

Book - 2014
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"How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space? Epic Content Marketing - One of the world's leading experts on content marketing, Joe Pulizzi explains how to attract prospects and customers by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content and sales messages they don't care about."--Publisher.
Publisher: New York :, McGraw-Hill Education,, [2014]
ISBN: 9780071819893
0071819894
Call Number: 658.8 P966e
Characteristics: xviii, 331 pages : illustrations ; 24 cm

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