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Value Proposition Design

How to Create Products and Services Customers Want
Title rated 3.9 out of 5 stars, based on 19 ratings
The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won't work. You'll learn the simple but comprehensive process of designing and testing value propositions, taking the guesswork out of creating products and services that perfectly…

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